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Outdoor Home Furniture

Focus
3D Animation
Commercial
Campaigns
Product
Project Type
Content Management
Client
Hartman
Year
2024

Details

Hartman - Outdoor Home Furniture

Today, Hartman is recognized for its comfortable, durable, and stylish outdoor furniture. Their products, including collections of dining sets, lounge sets, and cushions, focus on combining ergonomic design with high-quality materials that withstand weather conditions.

Normally, a physical product takes center stage in commercials, but that’s not always possible—whether it's still in production or simply too difficult to transport for a shoot. This is where Tiny Giants stepped in to support Hartman. With some of their key products unavailable but crucial for a marketing campaign, we leveraged our 3D expertise to create stunning images and videos, bypassing the need for the actual items. This approach not only saved time and logistics but also gave us the freedom to craft a creative, virtual aesthetic that perfectly matched the campaign's vision.

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Details

Credits

Team

Ivan de Wolf (Art Director)

Bas Helmig(Art Director)

External Vendors

Tom Knol (Camera)

Frans Dekker (Photography)

Next Work

Fashion Days

Fashion Days